
TESTIMONIALS FROM SATISFIED CUSTOMERS


Video Testimonials | Written Testimonials
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Dear Finish Line: Supplementation for low blood counts does NOT usually work, but IRON POWER" is absorbable and keeps blood counts HIGH. This is needed for any performance horse to compete at OPTIMUM Levels. Brood Mares need HIGH Blood Counts to help deliver a healthy, thriving foal and to keep the mother's strength up. Even non-performance horses benefit from IRON POWER. Higher Blood Counts give greater resistance to diseases and assaults from poisonous plants. The immune system is stronger, tissues heal better, including scratches and cuts, and HIGHER BLOOD COUNTS HELP REDUCE FOUNDER. - Quoted by DR. MARK PHILLIPS of Florida |
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Dear Finish Line: My (6) year old TB/Paint is a great work horse. .... well, once I get his motor running. For the first 3 years of jumping we were doing low, hunter courses. Now that he is 6, this year I've moved him up and showing him in low jumper classes - 3'3 3'6 fences. He jumps everything clean, but just didn't have a "SPRING" in his step. I came across Finishline UltraFire while browsing the supplements at SmartPak. I love Finishline products already - last year would give him the Electrolyte paste after our shows especially in the hot weather. Tyson (my horse) loved the taste too. I tried substituting once and the paste ended up all over me and the wall instead. Anyway, Tyson has been on UltraFire now for about 1 month. In the first 2 weeks alone my trainer took notice to his energy, springy step and BRILLIANCE over the jumps!! His walk is really working, his trot floats, his canter moves and his ears are completely perked forward over each jump. I am a commercial to everyone that knows Tyson, his "old" self and his new and improved energetic self. This product has been THE BEST!! He is not 'Hot' or out of control. I just feel like now I don't have to "ride" to each jump, push him through our training sessions. I would highly recommend to anyone. Stephanie Tarolla ![]()
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Dear Finish Line: I have been so impressed with your line of products. Grateful Dude (Scooter) my 11 year old gelding is running better than ever. He is looking good and feeling great. All I can say is wow. Thanks so much for a wonderful line of products Kelly Tovar and Scooter
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LOOOOOVE your products!
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"No contest - I use the very best, and I use FINISH LINE®! - MICHAEL MATZ
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Born January 23, 1951 and a resident of Unionville, Pennsylvania, Michael Matz has a lifelong history with horses. A successful national and international riding career has earned Michael the distinction of being the all-time leading money winning rider and member of the Show Jumping Millionaires?s Club with over $1,700,000 earned in prize money. A three-time Olympian and four-time Pan American Games veteran, Matz has won the U.S. Equestrian Team (USET) Show Jumping Championship a record six times. He earned a Team Silver medal in the Atlanta Games and was also honored by being asked to carry the U.S. flag in the closing ceremonies that same year. Matz has turned his horsemanship to thoroughbreds in recent years, and has continued his success in the latest endeavor. He won the Kentucky Derby in 2006 with legendary Barbaro, his only Kentucky Derby starter to date. |
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"I use FINISH LINE® Products to keep my horses racing sound." "U-7™ Works great on my horses with stomach problems. I even use U-7™ on horses with no symptoms to prevent the stresses of training from causing gastric distress." - JOE HOLLOWAY
FLUID ACTION®: "I use FLUID ACTION® to postpone joint problems in young horses and to keep my older horses going strong."
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"NEW YEAR, SAME RESULTS! In the late 90's we switched to FLUID ACTION® from COSEQUIN® because we had better results with FLUID ACTION®. A friend questioned my decision and we have watched our stable closely.
After many years on FLUID ACTION®, I stand by my decision:
When Finish Line came out with Fluid Action HA, we naturally moved up to that and we couldn't be happier."
![]() ®Cosequin is a registered trademark of Nutramax Lab Inc. |
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"Why do I use FINISH LINE®? Simple... because it's the very best for my horses. FINISH LINE® equine healthcare products offers us easy to use, quality products. We love AIR POWER ™ cough remedy since it is all natural and won't test. KOOL-OUT™ clay is the creamiest poultice we ever used. And IRON POWER™ liquid blood builder is unbeatable." - MARGIE GOLDSTEIN-ENGLE
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"I was first introduced to FINISH LINE® through your samples. In a world full of similar products, I did not take notice until my employees approached me asking to have your products reordered. I then tried them myself and was impressed by their quality. I have been using and recommending FINISH LINE® Products ever since." - GEORGE MORRIS
![]() George H. Morris of Pittstown, N.J. has become the new Chef d'Equipe for the United States Show Jumping Team. (click here to read more on this achievement).
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"My horses perform at the highest levels and need the very best joint support that I can find to stay sound and competitive. I have had excellent results with FLUID ACTIONŽ and I recommend FLUID ACTIONŽ to anyone whose horses need to be competitive." - LESLIE BURR HOWARD
![]() George H. Morris of Pittstown, N.J. has become the new Chef d'Equipe for the United States Show Jumping Team. (click here to read more on this achievement).
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AFTER 30 DAYS ON FINISH LINE--WHAT A DIFFERENCE!!! We have used Finish Line products for the last 15 years and wouldn't dream about not using them. When a new horse comes into training - the first thing we do after evaluating it's condition is start it on our complete regimen of Finish Line. After 30 days the owners can't believe what a difference!
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THIA-CALTM really worked to settle this horse!
OK - Here is another success story for you. I owned SS Iron Man (Arab Gelding) for two years. Always a LOT of horse, his nerves got the best of him one day and we mowed down a few cornfields before we parted company with a turned saddle. I immediately sought remedies and tried THIA-CAL™. This is now a different horse! He is no longer afraid of his field mates, he stays quietly in his stall, allows me to approach from the field...a more willing and agreeable horse all the way around! I was skeptical, but I am now a believer.
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THIA-CALTM Saves Skittish Horse and Gives Safety Back!
I am writing to thank you. Your product THIA-CAL™ gave our little mare, Rainy, a second chance. We've had this little mare for nearly 3 years now, and for 3 years we've tried to help her overcome her abusive past, a past that left her skittish, nervous, and very unhappy. Unhappy with people especially and aggressively protective of herself frequently. I've tried SO many products to try and help her and was at the end of my rope with her. I saw your product, and thought I would give her one more chance. She's been on THIA-CAL™ for about 1 month now and is a completely different horse. She's quiet AND laid back. She's far from nervous OR skittish. She comes when you call her over and isn't nasty or aggressive any more. Just very mellow and relaxed. You're product saved this little mare from bouncing owners again, and I wanted to say thank you. She's literally like a different horse.
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DOGS LOVE FLUID ACTION®, TOO! My very athletic 6 1/2 yr old female German Shephard loves the flavor of FLUID ACTION®. She seems to be doing better than when on those glucosamine sulphate capsules. This is a solid dog that weighs 87 lbs., lives indoors, but chases/runs on an acreage and swims most every day. Lacey, is a registered therapy dog, and says.... "thanks for a great product."
P.S. - I also have a very finicky eater 'boy dog' a 110 lb 6yr. old (no joint problems) and he comes for dinner a lil' quicker now. He gets a bit of FLUID ACTION® just cause he can't be left out, and likes the taste. |
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TINY WINNING ON THIA-CALTM, FINISH LINE®'s NEW B-1 Powerful Supplement. I have talked to you on several occasions, and you guys are always so helpful and informative. THANKS!!! Also, I had to write to tell you, the mare we got the THIA-CAL™ for has responded beautifully to the product!! This mare went from running a 16.5, and hitting in the 3-D to running a 15.6 and winning the 1-D here in Stephenville. We have had her running for several years now (with 2 yrs out from founder) and this is the first time I've ever seen her put her head down and go to work!! My daughter was overwhelmed by the difference!! Thank you for your free trial size sample of the product, we are now buying it by the gallon! Tiny absolutely licks the smell out of the bottom of the bucket! We were able to tell a difference in Tiny in about 6 days, and it took her about 2 weeks (2 runs) of being on THIA-CAL™ to run this great time!! After the barrel race she wasn't even sweating under her saddle! I can't believe the difference! This is the horse that would pour sweat and shake like a leaf at the drop of a hat. Thanks again for being such a great company, and being so customer-oriented!!
![]() P.S. - I ALSO USE IRON POWERTM & FLUID ACTION® since I got free samples of both at the TX NBHA Cowboy Nationals of 2000. I've been using your products for my horses, and my clients horses ever since. FOLLOW-UP (Letter 2) on Tiny: |
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FLUID ACTION® DOES IT AGAIN! Thank you for the free trial size of FLUID ACTION®.
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AIR POWERTM STOPS COUGH I want to tell how great your product AIR POWER™ is because my mare was coughing real bad and a friend of mine let me try some of it at a barrel race. She stopped her coughing for the weekend. And so, from now on, she will not be without it--if I can help!
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AIR POWER™--THE BEST COUGH REMEDY I'VE EVER USED!™ Dear Finish Line®:
Tri-Hist is a registered trademark of Neogyn, Inc. Cough Free is a registered trademark of Farnam Companies. |
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AIR POWER™ AND IRON POWER GET RAVE REVIEWS! Just a quick note to thank you for the samples of IRON POWER™ and AIR POWER™. The IRON POWER™ is great stuff--I definitely see a difference from the Red Cell™ that I have used for years! Also, the AIR POWER ™ is GREAT stuff! I took my horse to Augusta, Ga. to the National Barrel Horse World Show, and he did fine with the cough medicine. He stopped coughing within 2 days of using it. I was amazed to see other people had it packed in their horse totes, also. Evidently it does the trick for dusty conditions--and believe me, we had dusty conditions! Well, thanks again for the great products you make! Your samples made a believer out of me!
Red Cell is a registered trademark of Farnam Companies. |
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RIDING SCHOOL RAVES ABOUT ALL THEIR HORSES' SUCCESS ON FLUID ACTION® AND IRON POWERTM ! Dear Finish Line®,I received a sample of your FLUID ACTION® and now I have almost all of my school horses on this product. I now purchase this in the gallon size each month. My school horses work very hard for all the kids here at the stable, but their work takes a tole on their bodies. I was noticing alot of crackling noises as the horses pass and some really off days. Now, more than 75% of the herd is on FLUID ACTION® and they are feeling great. I have told everyone I know about this great product and they now see the difference in the horses. I have very picky eaters and they just love it. I now have my 30 year old qh mare on it for the past two years and you would never know her age. She moves around the ring like she was twelve and before she would go lame at the end of each month with only a few hours of work a day. She no longer needs all the soaking, wrapping and linaments that she used to get to keep her comfortable after riding. She has been in my riding school since 1987 and still going strong. Before I would have to give her every other year off, but now she is raring to go whenever called in from pasture. I also use the liquid IRON POWER™ on many of my competion horses to keep them level and fit. It has really made a difference in my nervous horses during competions away from home or even any horse when traveling to keep them settled. I love the stuff.
P.S. - I have all my clients on it too. Great job! |
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FLUID ACTION® SAVES HORSE FROM BEING RETIRED! I received a free sample of FLUID ACTION® from you several months ago. My horse is twenty years old and last summer, she was suffering from arthritis; I thought I would have to retire her from our amateur competitions that we compete in. I had her on MSM but it didn't do much good. I put her on FLUID ACTION® when I received it as a sample. In a week my old mare was feeling so much better. Her joints didn't creek when she walked anymore. Her barrels and poles improved tremendously. In our next competition she placed in both barrels and poles. She is a very high strung horse and a lot of supplements make her wild but FLUID ACTION® didn't. A friend of mine told me to try corta flex because it was cheaper and she said it was great. I decided to try it. My horse felt good on it, a little too good! She was so wild, she performed horrible in our next few competitions. I am almost finished with the corta flex and I cannot wait to put her back on FLUID ACTION® again. I am also going to try your Finish Line® product, THIA-CAL ™ to help my mare relax during competitions. Hopefully, I can compete on her for another few years. I am so happy with FLUID ACTION®! I have a dog with hip displaysia and he is really having a hard time. I put him on FLUID ACTION® also. He loves the taste and it is so much cheaper than the other dog joint supplements. FLUID ACTION® is helping to keep him active and make the pain more bearable. I just wanted to tell you thank you for helping my old horse and my dog.
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FLUID ACTION® HELPS 28 YR OLD AND 20 YR OLD MARES!® We love your product. I started my 2 older mares (who are now 28 and 20) on "Fluid Action®" 2 years ago. They are both still going strong. In fact, the 28 year old (Pretty Smart, or PS) has been Grand Champion for the last 2 years for the Limestone Creek Hunt Hunter Pace in Cazenovia NY (which includes a 5, 10 and 15 mile pace). She jumps every jump, too! She was also High Point Senior Western and Reserve High Point English horse for the 2001 Fingerlakes Equestrians Show Series, an open show series here in upstate NY. My 20 year old mare, (PS' daughter, Summer Rain, or Rainy), also won and place in many hunter paces in the last 2 years, and received 3 year end awards from the 2001 Wayne-Monroe Horseman's Council horse show series, another local series of open shows. Although both girls have stopped competing in the rated shows (our 3 year old QH filly is taking over that department) and we moderate how much they jump, both horses are still having a ball, and thoroughly enjoying life. I doubt that they could do the things they are doing without healthy joints and a pain-free life! I am including some pictures of the 28 year old (she is the palomino) at last year's hunter pace in Cazenovia, NY.
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MOUNTED POLICE/BARREL RACER THANKS!!! I received a sample of IRON POWER™ from our local feed store. I ride for the local police department on the mounted unit. I have a 16 year old AQHA gelding that I barrel race and use for mounted patrol work. (Today we leave for the NBHA World Championships in Augusta.)When we return home we will be part of our departments stepped up holiday patrol for Nov. and Dec. As you can see my horse is asked to give a lot and he has always been very willing. The IRON POWER™ gives him the extra he needs to get the job done! Great idea to hand out free samples! I tried it and am very happy with the results! I am honored to offer my endorsement of IRON POWER™
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FLUID ACTION® & JC'S X-TIE UPTM MADE A WINNING DIFFERENCE IN MY HORSE! Dear Folks at Finishline® I saw your free ad in the Barrel Horse News magazine and called then asked it to be shipped to my local feed store Red Mountain--W. Richland -509-967-2986. Your Sales Associate was friendly and helpful and was a delight to talk to while placing my free order. I have used my free sample of FLUID ACTION® and JC'S X Tie Up™. I used both products on my 9 year old mare whom I barrel race and rope on. She gets tight in her hindquarters and peggy in her front end sometimes; it seems to be worse before heat cycles. What I have seen is to use your phrase. "I love to gallop." Her stride is longer and her body in general is more supple and she has a much more willing attitude. The cost is comparable and I am pleased with how your product works. I mix the FLUID ACTION® in her grain and she cleans it up. I believe the FLUID ACTION® and JC's X-TIE UP™ are making a winning difference in my mares performance and attitude. I will continue to use both of these products. Thank You for your dedication and commitment to equines and their owners.
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I WANTED TO TELL YOU HOW MUCH FLUID ACTION® HAS HELPED MY HORSE. I bought my first horse, Buddy, a little over a year ago. He is in his mid-twenties, and was neglected when I got him. His legs would crack and pop, and he didn't seem to want to run much. I started him on the FLUID ACTION®, and he has progressed so much that he hardly cracks and pops any more. Plus he runs around like a four year old. People who knew him when I got him remark on what a different horse he is today! Yesterday someone who saw him running in the arena wanted to buy him. They could not believe he was in his twenties! He is not a sport horse, but I know his quaility of life has been enhanced by his daily dose of FLUID ACTION®. I have several friends who have older horses, or retired racers who have started taking FLUID ACTION®. What a differance it has made! He has truly been given a second chance at life. I tell everyone about what a difference your product has made for his mobility, fluid action®, and lack of stiffness. It really is amazing to have witnessed his transformation!
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MY CHOICE IS FLUID ACTION®. I purchased A 20 yr. old quarter horse mix in Febuary. I spent several weeks researching joint supplements. With all the research I completed, my choice is FLUID ACTION®. I confronted the barn manager and asked if it was necessary to give it to him. He responded that there was nothing wrong with my horse. He said, "if it is not broke, do not fix it". Well, about 8 days ago he came up lame in his front feet. I was horrified! Assuming that the problem was arthritis due to his age and the lack of other symptoms, I started him immediately on FLUID ACTION®. It has been 8 days and he is almost 100% better. He no longer has stiffness in his legs, and is trotting around his pature like I have never seen him before! One of the trainers at the stable said, "he is great and there is no more signs of lameness!" Ben and I would like to thank you for such a wonderful product and recommend that others try it as well. I read the testimonials before I bought it, and I believe every single one of them now. I have suggested that others try the product if they think their horse may have stiffness, arthritis or other joint conditions. I am also very excited to try your other products now.
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BARREL RACER PRAISES FLUID ACTION® We have a 18 year old Quarterhorse Stallion that our daughter runs barrels on. Due to the hard running, he had stopped having good turns. We started him on your product FLUID ACTION ® and after just two weeks of using it, he ran the best run he has run in two years. He felt smoother and turned harder than ever. We had just about decided to quit running him, however,in three weeks she will be competing for the Arkansas State Championship in Senior Barrel Racing. Thanks to his run at the last show, they have qualified to go to compete in the biggest all breeds show in the United States. They won it in 1997 and hope to go back and win it again. Hopefully with your product of FLUID ACTION®, it will help her be able to accomplish this again.
![]() ![]() Tyra Haynes and "Hot Cee James" ![]() Congratulations to Tyra and Hot Cee for their 6th place finish at the Arkansas State Championship Horseshow. |
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SENIOR HORSE IS ACTIVE AGAIN! "I have been feeding my 30 year old horse FLUID ACTION® for 3 months now and I am really happy with the results. With the onset of winter I decided to try this on him to see if it helped him to be more comfortable. Within a week I noticed a difference in his attitude. He "spunked up", I could see a change in his eyes. In ten days there was a definite difference in the way he walked, a little smoother. By the end of the month he was quite obviously feeling a lot better than ever before." "Thanks for keeping the price affordable for us horse poor folk. It was your research page that convinced me to get your product over all the others. And believe me, my friend and I did some extensive research looking for the right product to help him." "Not bad for an old man, huh? Thanks again."
![]() Mr. Dan (Impressive Dancer), 30 years old, and Alicia 11 years old. |
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FLUID ACTION® SAVES MARE FROM INJECTIONS! I am currently using your IRON POWER™ and the FLUID ACTION® on my 10 year old barrel horse. I had to have this mares hocks injected twice last year. Since she has been on FLUID ACTION® I have not had to have her injected. I have been using it for a year now. The mare has ran better this year than ever before. We have qualified for the Indian National Finals. I just want you to know how big of a difference your products have made.
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FLUID ACTION® BRINGS LIFE BACK TO HORSE THAT WAS IN A TRAILER ACCIDENT! Dear Finish Line®, He is full of heart, he loves to be ridden, he loves to take children for rides. I could not stand to see him hurt so much the following day, so, 2 years ago, I retired him. He has not been happy with this. He has been active his whole life. Since the accident he has always dragged his right rear toe when he walks. He hardly ever trotted. And he never went out to do his "I love life" gallop! I saw your ad for a free sample. I figured, "what do I have to lose!" I started him on it. Within 2 days I noticed a difference! Within a week he was doing his "I love life" gallop again. Now, he is working in long lines, and I am overwhelmed with emotion to know that soon, I will ride my beloved horse once again. I have had him all of his life. I want to Thank You! Not only do I get to work w/him again. But, I also get to see him enjoy playing and running without pain. He picks up that foot that used to drag. He is once again the park-type trot, that I fell in love with 20 years ago.
![]() Laura Lott-Leon and "Windsor" |
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FLUID ACTION® IS AMAZING FLUID ACTION® is the best product I have ever come across. There are currently 2 horses in our barn that are on it and they both are changed horses. Our Half-Arab is now 22 years old with a lot of mileage on the old joints, but always young and happy. But for the last 2 years he wasn't his total self, he was very stiff, coat was dull etc... We looked into every thing. And it wasn't until I received a flyer at a tack store advertising Fluid Action® that we found the answer. He has now been on it for 1 month. He walked very slowly and barely ever trotted. Just a week ago he galloped up and down 30 acres getting the whole herd going. He now trots out 100% sound, his shiny coat is coming back and his whole attitude has changed. Now he is asking to be ridden again. All we can figure is that we owe it all to FLUID ACTION®.
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FLUID ACTION® MAKES A DIFFERENCE! I am writing to let you know of how much of a difference that your product FLUID ACTION® has made with my 9 year old Thoroughbred, Bear... I had tried numerous flex products and nothing seemed to work... In August I stumbled across your Website and sent you an email explaining my current situation. You sent me...a sample of your FLUID ACTION®. It has been close to a month and I am writing you to let you know of the success that I have had with your product. Bear is now 100% sound and is moving much better. I am so pleased with your product, I have recommended it to several of my friends. I has also worked with my feed dealer to start carrying this product. Please always produce this product and thank you for giving me back my horse.
![]() Katie Brewer, 9 years old |
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IRON POWERTM AND FLUID ACTION® REALLY HELP THIS BARREL HORSE WINNER!! I wanted to take time to tell you how much I love your product. I travel to several different barrel races throughout the western states. And in the time I have traveled to well-over hundreds of rodeos, I have learned that there is no way around taking care of your horses body & health. My horse, that has taken me to the pay window several times, is not only very consistent but also very steep in his front legs--that's what leads me to the use of your outstanding product FLUID ACTION®. It keeps my horse, "Fox" happy, and performing at the high levels that I ask him to. I have used your products for two years consistently. I can't even think of running without it. I also use your IRON POWER™,it helped to get me there! Last year I achieved my biggest goal yet: I won the WPRA Wilderness Circuit "Rookie of the Year." That was my biggest accomplishment. I know FINISH LINE® helped to get me there. I plan to go to several more rodeos, and FLUID ACTION® and IRON POWER™ will help me get there. Thank you for making such unique and helpful products, that' are easy to feed. I love your products and what they do for my horses.
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ULTRA FIRETM BUILDS STAMINA AND WINNING HORSES! In the past month, I have used your product ULTRA FIRE™ on my primary Endurance horse. I have 3 friends who we all ride endurance and excersice our horses together on a regular basis. We feed our horses the same feed and supplements except that I am the only one who feeds ULTRA FIRE™. We completed our first endurance race of the season last weekend. We finished 2nd, 4th, 5th (respectively) and one horse's PR did not meet 64 within 30 minutes so did not "finish". All horses, except mine, were listless and lethargic after the ride, and they had a long recovery time. Mine, however, recovered rapidly, and still had the energy to winney at all the other horses that were coming in, to eat alfalfa, and to try to get through the gate of her pen. I attribute her success and recovery to the use of ULTRA FIRE™ and have insisted that my friends try it on their horses to see if my hypothesis is correct: "That ULTRA FIRE™ does truly live up to its claim!" I also use JC's-X-Tie Up, and it works great, TOO!!!
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ULTRA FIRETM.... Best Supplement Ever! Boy do I have a success story for you. My name is Katie Greisiger. I own a 17 Throughbred, and I ride in Equitation and Jumper classes. My horse's name is Crimson Tide (Buster). Buster is known around the barn as a crazy horse. Every winter when we move into the indoor arena, Buster becomes a maniac. Every little thing we spook at. For many years I had to hold on tight and pray for the best. Until one year while I was at the Equine Affair, Columbus. I walked by the Finish Line® booth and was given a sample. Later that day I looked to see what I was given. It was the new product, ULTRA FIRE™. The name right away made me think it was some kind of stamina building supplement. But as I read on I saw that it could be used as a calming agent for nervous or hot horses. After reading that one sentence, I knew that I needed to try this supplement. WOW! Was the first thing I said after a week Buster had been given ULTRA FIRE™. Not one spook or taking off the whole lesson. Right from that moment I knew that this had to be the best supplement ever for Buster. It was obvious when Buster had missed a week of his ULTRA FIRE™. But when he was given it, I could go with out riding him for a week and then still be able to do the lesson. I than suggested the ULTRA FIRE™ to my friends with hot horses and they tried it. The outcome was the same. I wrote this letter to thank you for creating such a magnificent product such as ULTRA FIRE™. It has really changed the performance of both my horse's and mine.
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